88rising (stylized as 88⬆ or 88↑), formerly known as CXSHXNLY, is an American mass media company that founder Sean Miyashiro describes as a "hybrid management, record label, video production, and marketing company".[1]
The company has gained popularity as a musical platform and label primarily for Asian American and Asian artists who release music in the United States, such as NIKI, Keith Ape, Rich Brian, Joji, and Higher Brothers.[2] Miyashiro said that the record label is "not a core part of our business, but it's part of it" and that they are "really a media/video content focused company at heart".[3]
Headquartered in New York City, the company also has offices in Los Angeles and Shanghai.[4] Outside of its core group, the company has collaborated with many artists, most notably Ghostface Killah, 21 Savage, XXXTentacion, Swae Lee, Major Lazer, Trippie Redd, Ski Mask the Slump God, Kris Wu, Yaeji, Jackson Wang and Chungha.[5]
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